CEIBS Knowledge
Blind boxes, in terms of how they reach the consumers, are an innovation. Digging deeper into the issue, you will learn the very marketing of blind boxes is... Read more
When it comes to announcing earnings that are lower than expected, companies are often tempted to mask realities behind a convoluted wall of words. But... Read more
For any family-held business, the question of succession is a compelling and often time-sensitive one. A recent study now examines the effects of a CEO’s... Read more
What does it take for charities to get the 'just right' level of emotional appeal in their marketing approaches?
Procedural justice has been widely examined for its beneficial impact on factors such as employee well-being and organisational climate.
In any leader-follower work group, the leader will differentiate amongst group members, creating individual leader–member exchange (LMX) relationships and a... Read more
A recent sampling of more than 400 subordinates and 90 supervisors in China has revealed new insights into how prosocial employees (employees who are... Read more
What is freedom? It is actually a matter of belief. Management might have the answer, as a method for exploring ultimate truth.
The implementation of new accounting systems is not a simple, linear process, but one that is fundamentally subject to the interests and behaviours of... Read more
A recent study we conducted has found that subsidiary CEOs’ entrepreneurial leadership plays a pivotal role in affecting multinational enterprises’ (MNEs)... Read more